Utica, MI (September 4, 2013) — Today, Shelby Township Parks & Recreation and Reys Auto & Tire have teamed up as part of an ongoing effort to support local youth soccer through the Michelin Soccer Program. Reys Auto & Tire is one of a select number of tire dealers nationwide participating in the Michelin Soccer Program. Now in its 15th year, the Michelin Soccer program is designed to help local tire dealers give back to their communities by raising funds and providing equipment to local youth soccer organizations.
Available now, members of the Shelby Township Parks & Recreation youth soccer organization are eligible to receive a certificate redeemable for a free soccer ball at Reys Auto & Tire; no purchase is necessary. The certificate is also redeemable for tire discounts and store promotions. For every MICHELIN® tire sold during the 30-day promotional period, Shelby Township Parks & Recreation will receive a $2 donation.
Since the program’s inception, Michelin has donated more than $17 million in dollars and equipment to youth soccer organizations across the country. In addition to handing out equipment to participating leagues, Michelin and its participating dealers also make cash donations to the leagues based on the number of Michelin tires sold. The funds are often used to offset maintenance costs of the field, provide gear and uniforms for the team or assist with enrolling children in youth soccer programs.
"The Michelin Soccer program is an extension of our mission to provide drivers with quality, safe tires so they can continue to travel to the soccer field and enjoy the sport," said Jason Strand, Michelin marketing manager. "Whether on the field or on the road, we've got you covered.”
In addition, families from the Shelby Township Parks & Recreation who participate in the Michelin Soccer Program are eligible to receive tire discounts on the purchase of a set of four new MICHELIN tires during the promotional period of September 10, 2013 to 10/10/2013.
To learn more about the Michelin Soccer Program, visit MichelinMan.com. To find out more about Reys Auto & Tire contact Jerry Reygaert, 586-566-0009, at 45450 Schoenherr Road in Utica or visit www.reysauto.com.